Another major problem that most marketers face is that of unsubscribes, which happens when people are not interested in the sender's emails, causing the number of subscribers to steadily dwindle.
One the other hand, excellent open rates and click rates are two of the best friends any marketer can have—proof that the email campaigns you send are both engaging and well received.
So here's the tip of this week that helps you minimise unsubscribes , bounces and spam traps, while ensuring higher open and click rates:
While we're at it, please do try our consent campaign feature, and also check out our signup forms.